60-Day Challenge: Share Our Stories

On January 27, I had lunch with a friend and fellow entrepreneur. We met in 2011 as members of EO Accelerator and have kept in touch since then. On this particular day, our goal was simply to catch up, since we hadn’t seen each other in over a year. We talked about what was going on in our lives and about our plans. I reflected on my journey and what I learned while building CCAW over more than a decade.

My friend listened and encouraged me to share that story with more people. I was pretty resistant to that suggestion because I’m very private, and I brushed it off until he said this: “It may seem normal to you, but not many people have founded and built a company to over $10 million in revenue. Let alone accomplish this in their thirties. Sharing your story could encourage others.” He was right.

According to Verne Harnish, only 4% of companies make it to $1 million in revenue. I grew CCAW to many times that. He was right, I’ve achieved something unusual.

My friend told me his story and how he’s sharing it with the world. I discovered that even after all these years, I wasn’t aware of many things that shaped him.

After hearing him out, I decided to share more. The truth is, I’d always known that I wanted to share what I’ve learned, but I’d never got around to it. To give me the kick I needed, my friend proposed a 60-day accountability challenge: we would both commit to sharing more of our story and what we’ve learned along the way and to holding each other accountable. I loved the idea. Here are the rules we set for ourselves:

  • Duration – 60 days (March 9 to May 8).
  • Post type – Video or written.
  • Accountability – By 11:59 p.m. EDT every business day (weekends optional), we will text each other links to our posts.
  • Content – New, thoughtful, and meaningful. Posted publicly, attached to our name and face, and permanent (Facebook and Instagram stories don’t count).
  • Fine – Missing a day will obligate us to send $50 by Venmo or Cash App to the other person. On May 12, the total amount collected will be donated to a charitable cause.
  • Recap and reflection
  • By May 13, each of us will send the other a text summarizing the lessons we’ve learned, what we now do differently, and our three biggest takeaways.
  • Sometime the week of May 11, we’ll have lunch together to celebrate.

This past Friday (May 8) marked the end of our challenge, and I’m happy to report that I’ve posted every single day (even weekends) for 60-plus days. Thank you, Ethan, for sharing your story, suggesting this idea, and holding me accountable for following through!

And thank you to everyone who provided feedback and support. I received lots of encouraging words from people who found my posts helpful, which motivated me when I had writer’s block. I’d love lots more feedback, good or bad, about my posts in the last 60 days.

I learned a ton about myself, but more importantly I hope I helped others. I truly enjoyed this process and I plan to continue posting daily!