I’ve been thinking about my 2025 uncomfortable summer challenge (see here). I’ll definitely do something related to writing. I want to stick with my theme of reading mostly biographies and sharing what I’ve learned from them with others. A few other things I’m considering:

• Copywriting – I want what I write about books to have a fun voice and structure that capture and retain the reader’s attention. I could commit to learning more about copywriting and experimenting with my writing this summer.
• Newsletters – I’m curious to experiment with sharing content in an email newsletter format. This would force me to learn how to capture and retain subscribers.
• Social media – I want to share more of what I’m learning on X (formerly Twitter).
• Digests – Last year I created a summary—a digest—of each biography used for a blog post series. The process was haphazard. I want to refine how I create digests and what’s included in them. It’d be great to have consistently formatted digests for all books.
• Connections – Biographies detail connections among people, books, companies, etc. But it’s hard to understand that those connections exist without reading the book. It’d be cool if I could visually show the connections—maybe include a relationship map as part of each blog post series.

I’m still thinking through this challenge and what I want to do exactly, but these are my thoughts from a recent brainstorming session.

I’m excited to nail down exactly what I’ll do, and I’ll share it with you once it’s solidified.

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