Netflixed: The Epic Battle for America's Eyeballs

2012

Biography

by

Gina Keating

A biography of Netflix, from inception through 2011. Details the epic battle with Blockbuster and how Netflix almost lost. Describes the strategy and decisions behind the transition from DVD rentals to streaming.

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Jermaine's Notes

April 2025

Blockbuster's board members helped Netflix win their battle. Read 2012 hardcover.

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