
How One Man Made a Market, Built an Empire, and Lost It All
Biography
by
Mary Childs
2022
2022
A biography detailing the rise of PIMCO and its most influential investor, Bill Gross. The book describes how Gross applied a blackjack-like mindset, focused on odds, risk, and finding small advantages, to bond trading and helped build PIMCO into an investing empire. It also explores Gross’s fascination with fame, his volatile relationships with coworkers, including former CEO and Co-CIO Mohamed El-Erian, and the intense culture he helped create. The book goes into detail about how PIMCO’s high-performance but often toxic culture, along with other factors, led to the departures of both El-Erian and Gross.

August 2026
Gross built PIMCO via intrapreneurship, not entrepreneurship. Good insights on how the bond asset managers operate. PIMCO cultures was intense and toxic. Read 2022 hardcover.


